You’re gearing up for your wedding day, right? But hold up — do you know much about the world of wedding content creation? Trust us, it’s not just about the concept of posing for the professional camera anymore. It’s about capturing those candid moments, getting creative with storytelling your wedding, and making sure your wedding day is relive-able from start to finish!

What is Wedding Content Creation?

Hiring a Wedding Content Creator is a massive benefit to add to your wedding. By hiring a content creator, they are there from start to finish. Filming how your day naturally flows all from the concept of an iPhone! Some couples aren’t into the idea of hiring a Videographer, and that’s totally fine. However having some form of video footage for you and your partner to look back on the day has no better feeling once the wedding high wears off.

This new concept has been taking over the wedding industry throughout 2023 and 2024, undoubtedly will continue to boom throughout 2025.

What is the Difference Between a Wedding Content Creator and a Videographer?

Although these two services are very different, some have similar aspects. It’s important to have a vision for the day, and really weigh up what you want captured and how. A Videographer is a professional with lots of equipment. Audio, lights, multiple camera’s and an amazing turnout to your 5+ minute highlight film. A Content Creator however, is filming the day on their iPhone. Some Content Creators may provide microphones to add audio into your clips, some may not. It’s important to research to know exactly what you’re looking for.

Can’t I Get A Guest to Film My Wedding?

Realistically, yes you could. Although we do definitely advise against it. A guest can film on their phone – but do they have any experience in Content Creation? Do they know exactly how to collaborate with other vendors during the day? Do they have experience in the Wedding Industry and having a creative eye? Do they know how to edit reels to modern day techniques, ready for you to use?

Having a guest film your wedding for content can become challenging for your Photographer & Videographer, as they may not know where to be during your Ceremony and compromise your other professionals vision. Content Creators have extensive experience in the industry, knowing exactly how to effectively collaborate with other creatives capturing your wedding.

How Much is a Wedding Content Creator?

Most Wedding Content Creators have an approximate investment price of $600 – $1,500. There’s many variables that can contribute to the price of a Wedding Content Creator. Such as, number of hours for coverage, the inclusions of the package (i.e. number of reels, duration of reels). Including if the Content Creator will be travelling to capture your wedding, and of course their prior experience in the field. When enquiring with a Content Creator, they will discuss this with you!

The Purpose?

Everyone loves content to post instantly after their wedding. However a Videographer may take a few weeks to deliver your Wedding Film, and the anticipation is abundant – we get it! Having a Wedding Content Creator allows them to instantly edit reels out of the captured clips on their phone, delivering it to you the very next day! Not only this, but majority of Wedding Content Creators deliver the individual clips for you to download and create your own reels! It’s a concept that is highly beneficial, especially when it’s captured by someone that knows exactly how to preserve your day, the way it naturally happens!

Find some examples of our Wedding Content Creation here: https://wildandlawless.com.au/content-creation

Get in touch with us for a full price list of our Content Creation packages: https://wildandlawless.com.au/contact